Some of our conference speakers gave us a sneak peek into their presentations for our May 11th event on a special edition of the SiriusXM show, "Marketing Matters." ... Full Story
We're just over a month away from our brand-new conference, "New Frontiers & Opportunities in Customer Analytics;" here's why you should attend. ... Full Story
WCAI's 2016 annual conference, held on April 29, 2016, brought together industry experts with real-world applications that resulted in an event filled with actionable insights and a productive dialogue. ... Full Story
The Wharton Customer Analytics Initiative (WCAI) continues to help shape the landscape of the customer analytics world. Our day-long conference will be filled with practical applications to demonstrate the real-world impact of analytics on an organization’s strategic decision-making. ... Full Story