Wharton Customer Analytics Initiative Research Paper Series


WCAI is dedicated to sharing the knowledge created by our extensive network of researchers. All papers completed by those who receive WCAI funding or are selected for a Research Opportunity with a Corporate Partner are added to our research library. Additionally, the WCAI Working Paper Series is published through SSRN and promotes WCAI-sponsored research among academics around the world.

View Papers on SSRN | Subscribe to the SSRN Working Paper Series

If you would like to submit a paper for research that was supported with WCAI funding or data, please email us at wcai-research@wharton.upenn.edu.