The Wharton Customer Analytics Initiative is excited to bring back this unique experiential learning opportunity for Penn students. The Analytics Accelerator Challenge will match selected students, working in teams, with companies to provide implementable solutions to their most pressing marketing and analytics problems.

Applications from interested students will be accepted from August 26 – September 13.  Students selected to participate will be notified by September 20 of their company project, faculty mentor and other team members.

Who is Eligible?

The student application is open to both undergraduate and graduate students.  Ideal candidates will show a demonstrated interest in analytics and possess relevant skills ranging from project management, client relations to technical expertise.  Technical skills are not required but are certainly a plus.

Most importantly, you must be able to commit a minimum of 10 hours/week for 5 weeks, (October 1 – November 1) and must be available on the following dates & times:

  • Friday, September 27 from noon–5 p.m. – Initial meeting with WCAI
  • Monday, September 30 from 4–8 p.m. – Project scoping calls with companies
  • Friday, November 8 from 10 a.m.–2 p.m. – Student Presentations with company representatives

Important Dates for Student Applicants

August 26

Student Application Opens

September 13

Student Applications Due

September 20

Student Teams and Companies Announced

September 27

Initial Meeting with WCAI

September 30

Project Scoping Calls with Companies

October 1 – November 1

Weekly Meetings with Companies

November 8

Student Presentations with Company Representatives

FALL 2019 Application

The Wharton Customer Analytics Initiative, the Wharton Analytics Club and the Wharton Undergraduate Data Analytics Club jointly run the Analytics Accelerator Challenge and the Wharton Analytics Fellows programs. Students have the option to apply to either program.

Applications for both programs open on August 26 and close on September 13.

Undergraduate Student Application

Graduate Student Application



The Wharton Customer Analytics Initiative has provided thought leadership on the practice of data-driven business decisions to industry and academia since 2008. Through our broad network of top companies spanning a wide spectrum of sectors, WCAI has fostered opportunities for experiential learning and innovation in analytics for students and leading faculty.

Questions? Email