The Wharton Customer Analytics Initiative is looking to provide implementable solutions to companies who are ready to bring their most pressing marketing and analytics problems, and a committed point person, “to the table.” WCAI wants to help push your company to the next level of critical decision-making, informed by your customer data and the Initiative’s deep knowledge of best practices in customer analytics methods. Whether you have data to analyze or are in need of a road map to begin, WCAI wants to hear from you.
Applications will be accepted through September 25th and WCAI will select up to three winners. We will then spend a month devoting 100+ hours of work from a carefully assembled team of Penn students to deliver a solution back to the company. WCAI will provide faculty leadership, technical assistance, and project management for each student team.
Have questions? View the recorded webinar that discusses specific details of the program.